The Glow up Academy
The Glowup Academy empowers beauty salon owners by offering coaching, courses, and valuable resources. It serves as a comprehensive hub where beauty entrepreneurs can enhance their skills, stay ahead of industry trends, and unlock new opportunities to build profitable businesses. With the beauty industry continuously evolving, The Glowup Academy provides salon owners with the tools they need to thrive in a competitive market, ensuring long-term success and business growth.
Date
11January,2024Location
USACategory
BeautyVisit Site
www.theglowup.academy
Devsmith Digital, known for its expertise in digital marketing, was brought on board to enhance The Glowup Academy’s online presence and drive engagement across multiple platforms. This included designing engaging visuals and creating high-quality content that resonated with the Academy’s global audience of salon owners and beauty entrepreneurs.
Actions
- Social Media Marketing:
Wel took a multifaceted approach to social media marketing by leveraging Instagram, Facebook, and LinkedIn to drive awareness and engagement for The Glowup Academy. Targeted advertising campaigns were launched to reach beauty salon owners globally, with tailored messages that spoke directly to the challenges and aspirations of the target audience. - Graphic Design Services:
The visual identity of The Glowup Academy was crucial in attracting the attention of its audience. Devsmith Digital’s graphic design team created eye-catching visuals, including branded posts, infographics, and promotional materials for courses. The design focused on a sleek, professional aesthetic that aligned with the Academy’s brand values while maintaining appeal to its
Results
As a result of the combined social media marketing and graphic design services, The Glowup Academy experienced significant growth in online engagement. The Academy’s Instagram following doubled within the first six months, and course enrollments increased by 30%. The increased brand visibility allowed the Academy to expand its influence globally, with more beauty salon owners signing up for coaching and courses.
